Alma de Ricou and Manon Engel
Hoes of Na
The music video Hoes of Na by Bonnie Banane, directed by Alma de Ricou and Manon Engel — both with backgrounds in fashion — is a striking intersection of the fashion world and music. Through bold pop aesthetics and sharp visual storytelling, the film critiques the spectacle that modern yoga has become, stripped of its spiritual roots. Bonnie's transformation into a star-like ‘guru’, headset mic and all, evokes both a pop icon and a cult leader, symbolising the obsession with image and fanatical devotion. The duo blend satire, style, and pop culture, as they have in previous collaborations with Chanel, Dior, Jean-Paul Gaultier, and Rick Owens.